Background
Perda understands that the key to our success is the success
of our customers. As we take a historical look at some of the
most successful technology companies, we see a recurring theme
to their success. Success was not based upon developing a breakthrough
technology (even though some of them did). They succeeded because
they figured out a way to make their technology appeal to a broad
consumer market. A great example of this is the personal computer.
When first developed, PCs were considered a niche product that
would only appeal to engineers and scientists. Another example
is the Internet. It was originally assumed that the Internet would
be of interest mainly to academic researchers and would have limited
appeal to average consumers. We all know how wrong these original
assessments of market potential were for these technologies. But
at the time, the original developers had no idea. It was only
when companies that understood technology AND markets came along
that these technologies became products that exploded into mainstream
culture.
Perda believes that there is an enormous untapped market for
enterprise technology tools in the individual consumer and small/medium
business market. Interestingly enough, we believe that one of
the best initial markets for our technologies will be individual
departments/operating units of large enterprises. They are exposed
to enterprise IT products, but often don’t get to use the
tools because their projects get knocked down the IT priority
list. They become victims of “IT Project Backlog”.
Accordingly, we have developed technologies that make enterprise
level concepts accessible for the individual enterprise (no matter
what the size).
From a technical standpoint, this meant creating products that
allow: